For the love of craft
A cultural passion project to foster and facilitate the continued success, education, growth, and sustainability of Portuguese heritage crafts, skills, and trades.
A tribute to the Portuguese people and their rich traditions.
As we begin this journey across the amazing landscapes of Portugal, we will bring our stories to life with a series of beautiful photographic books, interactive digital platforms, social media and a full-length documentary.
Lovingly told stories of people.
Our priority is to interview, document and lovingly tell the stories of artisans, industries and handicrafts for the people of Portugal and the world.
We plan to connect these heritage artists to those that appreciate, respect, and support the crafts of Portugal.
Preserve the crafts for future generations.
We aim to share the vast heritage handcrafts that are unique to Portugal. We strive to maintain sustainable development for Portuguese handcrafts, breaking down the tools, techniques and materials which constitute a physical and intangible heritage to be protected at all cost.
Our documentary will capture the personal and emotional connections sparked throughout the duration of the research.
Research lineage of work.
Document, learn and listen.
A stunning documentary and photographic study.
Follow our journey
Soon you will be able to follow our journey and read the amazing stories of the people we encounter. Sign up for our newsletter to stay up to date.
We are a team comprised of local and international professionals possessing diverse perspectives
and expertise.
Our aim is to share the beauty of those we encounter, from the perspective of a diverse team of individuals from various countries, including Portugal, Brazil, the USA, Poland and Lithuania.
Ana Gonçalves
Co-Founder, Author, Journalist, Research
Born in Figueira da Foz after high school, she moved to Lisbon to study Classic Literature in Faculdade de Letras at the University of Lisbon. She has worked for several newspapers and online publications. She traveled to several countries to do research for stories/articles about issues such as migration or war. She was in Guine and Cabo Verde in 2014, Iraq in 2015, and Poland in 2017.
Donna Bowman-Coe
Co-Founder, Author/Art and Project Direction
Born in a southern Texas town near the Mexican border, she has had a successful twenty-five-year career in the apparel industry, holding positions as a Color and Trend Forecaster, and Product and Material Development. Traveling abroad for work has always been a part of the gig, spending time in Asia, Europe, South, Central, and North America, as well as Canada. She loves meeting people and creating meaningful and personal connections through her travels.
Celia Lostrego
Project Manager
Her playground in this world is ceramic art and food creation, which includes endless experiments with color, textures, sensations and existential wandering. She is a multitasker excited about life, language, dancing and connecting with human beings in different ways.
Magda Horanin
Brand Manager, Designer
In 2012 she quit her job at a creative agency and started a journey that changed her life. Since then she’s been working with companies and organizations in Asia, Europe, and the US helping them to clarify their goals and make their uniqueness glow through brand strategy and design.
Hugo Ganhão
Photographer
15 years of photography experience. Graduate from Escola Superior ArtÃstica do Porto. While living in Paris, he had the opportunity to work with Giacomo Bretzel. After this experience he returns to Portugal, thus starting his career as a freelance photographer.
Carolina Oliveira
Writer
A Portuguese/Brazilian writer and communication strategist, with experience in film and tv editing and producing, book editing, content and screenwriting, and project management. She has a Master in World Gastronomy (Food Studies), a Post Graduation in Visual Arts, and a Bachelor in Cinema.
Christian Baes
Photographer and filmmaker
Originally from Brazil, specialized in authorial series, rising in contemporaneity with a work that denotes a sensitive observation of everyday life. In his visual narratives, you can distinguish the characteristics of a photojournalist, immersed in the aura of the spaces he traverses, capturing them, like Atget, with a cinematic ambiguity, full of silences, action, and magnetism.
Mariana Vitale
Project Manager
is cultural project manager, producer, artistic programmer and consultant in artistic projects. She has been working in the cultural sector for almost 20 years, from educational service, getting different functions, to management, programming and production of artistic projects, in diverse institutions, between São Paulo, Belo Horizonte, Lisboa and Porto. Master in Artistic Studies (FBAUP), Portugal. Postgraduate in Visual Arts (Unicamp) & Degree and Bachelor in Portuguese Language and Literature (USP), Brasil. In Brazil, he passed through major cultural institutions, including: Portuguese Language Museum, Football Museum, Itaú Cultural Institute, Sesc Pompeia, Brazilian Art Museum/Faap and Moreira Salles Institute, Banco do Brasil Cultural Center in São Paulo and Belo Horizonte. In Portugal, Saco Azul / Maus Hábitos Espaço de Intervenção Cultural and Contemporânea publishing